This was the 24th Edition of Cosmoprof Asia, and despite football being lower than previous years due to the ongoing troubles in Hong Kong, we had a number of really positive meetings and interest around our stand. We met with existing customers as well as promising leads from potential new ones from all over the globe – from Europe, the Middle East, the Americas, and Asia.
On display was the exciting new OSMO IKON Blonde Elevation range, a collection of multi-use neutralising solutions suitable for use with any lightening formulas. The range proved very popular with visitors and we received very positive feedback. As ever, Crazy Color® grabbed the visitors attention with the eye catching graphics and products. Apraise showcased the new Eye Serum, this soothing and brightening Eye Serum helps lift the upper eyelid and reduces the appearance of dark circles, a great addition to the Apraise range.
Cosmoprof Asia will be back again in 2020, from 10th to 12th November at the AsiaWorld-Expo and from 11th to 13th November at the Hong Kong Convention and Exhibition Centre. We hope to see you there!