Another excellent experience at Cosmoprof Worldwide Bologna 2026!

As one of the biggest events in the Professional Beauty Systems calendar, we always look forward to returning to Cosmoprof Bologna and seeing the energy, innovation and excitement it brings to the global beauty industry.

This year was another fantastic opportunity for PBS to showcase the strength and diversity of our brands, with Crazy Color, OSMO, OSMO IKON, Colorissimo, TAN TRUTH®, SKINTRUTH®, Apraise, Vines Vintage, Kaeso and more represented across the event.

From professional hair colour and haircare to skincare, tanning and barbering, it was fantastic to bring so much of the PBS portfolio together and showcase the latest products, innovations and opportunities across our brands. Our teams had the chance to connect with distributors, retailers, salon professionals and industry partners from across the world, with some brilliant conversations taking place throughout the event.

Our Private Label Division was also a key part of this year’s Cosmoprof, giving us the opportunity to showcase our manufacturing capabilities and connect with businesses looking for a partner to help bring their own brand ideas to life. It was fantastic to meet so many prospective customers and discuss the exciting projects and opportunities ahead.

Cosmoprof is always a huge team effort, with colleagues across Professional Beauty Systems working hard in the lead-up to the event to make sure our brands are represented at their very best. Seeing everything come together and experiencing the response from visitors makes all the preparation worthwhile.

A huge thank you to everyone who visited the PBS stand, met with our teams and took the time to discover our brands. It was a pleasure meeting so many familiar faces and welcoming new customers and partners from around the world.

Following another successful year in Bologna, we’re already looking forward to doing it all again next year!